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What are the key dynamics influencing the Home Fragrance market growth? SWOT analysis of the Home Fragrance market.

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Published : February 2026

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Home Fragrance Market Report 2026

Name: Home Fragrance Market Report 2026
Brand: The Business Research Company
Price: 4490.00 USD
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Global Outlook – By Product Type (Candles, Room Sprays, Reed Diffuser, Essential Oils, Incense Sticks), By Fragrances (Lemon, Lavender, Jasmine, Rose, Sandalwood, Vanilla, Other Fragrances), By Distribution Channel (Supermarkets And Hypermarkets, Online Stores, Other Distribution Channels), By Form (Liquid, Dry, Solid), By End-User (Home Care, Healthcare, Commercial, Other End-Users) – Market Size, Trends, Strategies, and Forecast to 2035

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report’s Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

Home Fragrance Market Overview

• Home Fragrance market size has reached to $9.05 billion in 2025

• Expected to grow to $14.05 billion in 2030 at a compound annual growth rate (CAGR) of 9.1%

• Growth Driver: Rise Of E-Commerce Industry To Drive Market Growth

• Market Trend: Product Innovations Transforming The Home Fragrance Market

• Western Europe was the largest region in 2025 and Asia-Pacific is the fastest growing region.

What Is Covered Under Home Fragrance Market?

A home fragrance is a mixture of organic compounds that emits a characteristic aroma or smell that is now becoming as important a feature of home design as any piece of furniture or decor. Home fragrances are intended to scent the air or mask odors to create a pleasant interior atmosphere. Home fragrance products are inexpensive, aromatic, aid in the maintenance of air quality, and serve as a source for removing unpleasant odors.

The main types of home fragrances are candles, room sprays, reed diffusers, essential oils, and incense sticks. The candle is a cylinder or block of wax or tallow with a central wick that is lit to produce light as it burns. The fragrances in home fragrances are lemon, lavender, jasmine, rose, sandalwood, vanilla, other fragrances that are distributed over supermarkets and hypermarkets, online stores, convenience stores, other distribution channels in liquid, the dry, or solid forms used in-home care, healthcare, hospitality, museums, commercial, other end-users.

What Is The Home Fragrance Market Size and Share 2026?

The home fragrance market size has grown strongly in recent years. It will grow from $9.05 billion in 2025 to $9.93 billion in 2026 at a compound annual growth rate (CAGR) of 9.7%. The growth in the historic period can be attributed to growth in home decor spending, increasing consumer preference for pleasant indoor environments, rising awareness of air quality improvement, expansion of organized retail for lifestyle products, affordability of home fragrance products.

What Is The Home Fragrance Market Growth Forecast?

The home fragrance market size is expected to see strong growth in the next few years. It will grow to $14.05 billion in 2030 at a compound annual growth rate (CAGR) of 9.1%. The growth in the forecast period can be attributed to increasing demand for eco-friendly fragrance formulations, rising online sales of home fragrance products, growing influence of wellness and aromatherapy trends, expansion of premium home decor markets, increasing product innovation in scent delivery formats. Major trends in the forecast period include increasing demand for natural and organic fragrances, rising popularity of multi-sensory home experiences, growing customization of fragrance products, expansion of premium and artisanal home fragrances, enhanced focus on long-lasting scent formulations.

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Global Home Fragrance Market Segmentation

1) By Product Type: Candles, Room Sprays, Reed Diffuser, Essential Oils, Incense Sticks

2) By Fragrances: Lemon, Lavender, Jasmine, Rose, Sandalwood, Vanilla, Other Fragrances

3) By Distribution Channel: Supermarkets And Hypermarkets, Online Stores, Other Distribution Channels

4) By Form: Liquid, Dry, Solid

5) By End-User: Home Care, Healthcare, Commercial, Other End-Users

Subsegments:

1) By Candles: Scented Jar Candles, Scented Pillar Candles, Scented Tealight Candles, Scented Votive Candles, Decorative Scented Candles, Luxury or Premium Scented Candles

2) By Room Sprays: Air Fresheners, Fabric Sprays, Odor Eliminators, Essential Oil Sprays

3) By Reed Diffusers: Standard Reed Diffusers, Decorative Reed Diffusers, Reed Diffuser Refills

4) By Essential Oils: Single Essential Oils, Essential Oil Blends, Organic Essential Oils

5) By Incense Sticks: Traditional Incense Sticks, Cone Incense, Natural Or Organic Incense Options

What Is The Driver Of The Home Fragrance Market?

The increasing expansion of e-commerce industry is expected to propel the growth of home fragrance market going forward. The e-commerce industry, short for electronic commerce, refers to the buying and selling of goods and services over the internet. E-commerce enhances the home fragrance market by providing consumers with convenient online access to a diverse range of products, fostering exploration, comparison, and personalized selection of scents for their living spaces. For instance, in December 2023, according to the U.S. Department of Transportation, a US-based government department, in 2023, exports and imports made up 11.7 percent of the tonnage and 20.6 percent of the value of freight shipments. These figures are projected to rise, with international trade expected to represent 13.8 percent of the tonnage and 21.7 percent of the value of freight moving across the United States by 2050. Therefore, the expansion of the e-commerce industry is driving the growth of the home decor market as more consumers explore online platforms for a diverse range of home improvement and decor options.

Key Players In The Global Home Fragrance Market

Major companies operating in the home fragrance market are Procter & Gamble, Minnesota Mining and Manufacturing Company, Henkel AG & Co. KGaA, Reckitt Benckiser Group PLC, S C Johnson & Son Inc, Newell Brands Inc, Bath & Body Works LLC, doTERRA International LLC, MINISO Co Ltd, The Yankee Candle Company Inc, Now Health Group Inc, Godrej and Boyce Mfg. Co. Ltd, Village Candle Inc, Airwick Inc, Scentair Technologies Inc, Esteban Paris Parfums, NEST Fragrances LLC, Ripple Fragrances Pvt. Ltd, Bridgewater Candle Company, Illume Inc, Seda France Inc, Bougie et Senteur, Korona Candles S.A, Copenhagen Candle Company, Puzhen Life Co. Ltd

Global Home Fragrance Market Trends and Insights

Major companies operating in the home fragrance market are developing new products such as candle-infused seasonal fragrances to gain a competitive edge in the market. Candle-infused fragrances refer to scents that are incorporated into candles during the manufacturing process. For instance, in November 2023, The Yankee Candle Company Inc., a US-based scented candles manufacturing company, launched Bright Lights Collection, a festive assortment featuring five winter seasonal fragrances designed to capture the magic of the holidays. Holiday Cheer has notes of cardamom, blackberry wine, and vanilla sugar. Magical Bright Lights features scents of frozen pear, mint leaf, jasmine, and vanilla. Each candle is designed to enhance the atmosphere during holiday gatherings. The collection boasts festive labels, natural fiber wicks, and a premium soy-wax blend infused with essential oils for a clean and enduring burn. The Shimmering Christmas Tree candle has scents of dewy greens, warm spices, and fir balsam. The exclusive Marshmallow Eggnog candle features creamy eggnog, white marshmallow, milk, and sweet vanilla.

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What Are Latest Mergers And Acquisitions In The Home Fragrance Market?

In September 2025, Givaudan SA, a Switzerland-based fragrance and flavor manufacturing company, acquired a majority stake in Vollmens Fragrances Ltda for an undisclosed amount. With this acquisition, Givaudan aimed to strengthen its presence in the Latin American fragrance market, expand its regional customer base, and enhance its ability to deliver locally relevant fragrance solutions by combining global scale with local creativity and market expertise. Vollmens Fragrances Ltd is a Brazil-based fragrance manufacturing company that specializes in developing and producing fine fragrances for applications across personal care, home care, and related consumer product categories.

Regional Outlook

Western Europe was the largest region in the home fragrance market in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in this market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

The countries covered in this market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

What Defines the Home Fragrance Market?

The home fragrance market consists of sales of incense sticks, incense holders, scented oils, oil burners, fragrant room sprays, home fragrance lamps, reed diffusers, reed diffuser oils, reed diffuser sets, and potpourris. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

How is Market Value Defined and Measured?

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

What Key Data and Analysis Are Included in the Home Fragrance Market Report 2026?

The home fragrance market research report is one of a series of new reports from The Business Research Company that provides market statistics, including Market Report 2026?global market size, regional shares, competitors with the market share, detailed market segments, market trends and opportunities, and any further data you may need to thrive in the home fragrance Market Report 2026? The market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future state of the Market Report 2026?

Author : Girish Kavali

Home Fragrance Market Report Forecast Analysis

Report Attribute	Details
Market Size Value In 2026	$9.93 billion
Revenue Forecast In 2035	$14.05 billion
Growth Rate	CAGR of 9.7% from 2026 to 2035
Base Year For Estimation	2025
Actual Estimates/Historical Data	2020-2025
Forecast Period	2026 - 2030 - 2035
Market Representation	Revenue in USD Billion and CAGR from 2026 to 2035
Segments Covered	Product Type, Fragrances, Distribution Channel, Form, End-User
Regional Scope	Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
Country Scope	The countries covered in the report are Australia, Brazil, China, France, Germany, India, ...
Key Companies Profiled	Procter & Gamble, Minnesota Mining and Manufacturing Company, Henkel AG & Co. KGaA, Reckitt Benckiser Group PLC, S C Johnson & Son Inc, Newell Brands Inc, Bath & Body Works LLC, doTERRA International LLC, MINISO Co Ltd, The Yankee Candle Company Inc, Now Health Group Inc, Godrej and Boyce Mfg. Co. Ltd, Village Candle Inc, Airwick Inc, Scentair Technologies Inc, Esteban Paris Parfums, NEST Fragrances LLC, Ripple Fragrances Pvt. Ltd, Bridgewater Candle Company, Illume Inc, Seda France Inc, Bougie et Senteur, Korona Candles S.A, Copenhagen Candle Company, Puzhen Life Co. Ltd
Customization Scope	Request for Customization
Pricing And Purchase Options	Explore Purchase Options

1. Executive Summary

1.1. Key Market Insights (2020-2035)

1.2. Visual Dashboard: Market Size, Growth Rate, Hotspots

1.3. Major Factors Driving the Market

1.4. Top Three Trends Shaping the Market

2. Home Fragrance Market Characteristics

2.1. Market Definition & Scope

2.2. Market Segmentations

2.3. Overview of Key Products and Services

2.4. Global Home Fragrance Market Attractiveness Scoring And Analysis

2.4.1. Overview of Market Attractiveness Framework

2.4.2. Quantitative Scoring Methodology

2.4.3. Factor-Wise Evaluation

Growth Potential Analysis, Competitive Dynamics Assessment, Strategic Fit Assessment And Risk Profile Evaluation

2.4.4. Market Attractiveness Scoring and Interpretation

2.4.5. Strategic Implications and Recommendations

3. Home Fragrance Market Supply Chain Analysis

3.1. Overview of the Supply Chain and Ecosystem

3.2. List Of Key Raw Materials, Resources & Suppliers

3.3. List Of Major Distributors and Channel Partners

3.4. List Of Major End Users

4. Global Home Fragrance Market Trends And Strategies

4.1. Key Technologies & Future Trends

4.1.1 Sustainability, Climate Tech & Circular Economy

4.1.2 Digitalization, Cloud, Big Data & Cybersecurity

4.1.3 Immersive Technologies (Ar/Vr/Xr) & Digital Experiences

4.1.4 Industry 4.0 & Intelligent Manufacturing

4.1.5 Artificial Intelligence & Autonomous Intelligence

4.2. Major Trends

4.2.1 Increasing Demand For Natural And Organic Fragrances

4.2.2 Rising Popularity Of Multi-Sensory Home Experiences

4.2.3 Growing Customization Of Fragrance Products

4.2.4 Expansion Of Premium And Artisanal Home Fragrances

4.2.5 Enhanced Focus On Long-Lasting Scent Formulations

5. Home Fragrance Market Analysis Of End Use Industries

5.1 Home Care Consumers

5.2 Hospitality Operators

5.3 Healthcare Facilities

5.4 Museums And Cultural Spaces

5.5 Commercial Space Operators

6. Home Fragrance Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Trade Wars and Tariffs, Supply Chain Impact from Tariff War & Trade Protectionism, And Covid And Recovery On The Market

7. Global Home Fragrance Strategic Analysis Framework, Current Market Size, Market Comparisons And Growth Rate Analysis

7.1. Global Home Fragrance PESTEL Analysis (Political, Social, Technological, Environmental and Legal Factors, Drivers and Restraints)

7.2. Global Home Fragrance Market Size, Comparisons And Growth Rate Analysis

7.3. Global Home Fragrance Historic Market Size and Growth, 2020 - 2025, Value ($ Billion)

7.4. Global Home Fragrance Forecast Market Size and Growth, 2025 - 2030, 2035F, Value ($ Billion)

8. Global Home Fragrance Total Addressable Market (TAM) Analysis for the Market

8.1. Definition and Scope of Total Addressable Market (TAM)

8.2. Methodology and Assumptions

8.3. Global Total Addressable Market (TAM) Estimation

8.4. TAM vs. Current Market Size Analysis

8.5. Strategic Insights and Growth Opportunities from TAM Analysis

9. Home Fragrance Market Segmentation

9.1. Global Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Candles, Room Sprays, Reed Diffuser, Essential Oils, Incense Sticks

9.2. Global Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Lemon, Lavender, Jasmine, Rose, Sandalwood, Vanilla, Other Fragrances

9.3. Global Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Supermarkets And Hypermarkets, Online Stores, Other Distribution Channels

9.4. Global Home Fragrance Market, Segmentation By Form, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Liquid, Dry, Solid

9.5. Global Home Fragrance Market, Segmentation By End-User, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Home Care, Healthcare, Commercial, Other End-Users

9.6. Global Home Fragrance Market, Sub-Segmentation Of Candles, By Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Scented Jar Candles, Scented Pillar Candles, Scented Tealight Candles, Scented Votive Candles, Decorative Scented Candles, Luxury or Premium Scented Candles

9.7. Global Home Fragrance Market, Sub-Segmentation Of Room Sprays, By Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Air Fresheners, Fabric Sprays, Odor Eliminators, Essential Oil Sprays

9.8. Global Home Fragrance Market, Sub-Segmentation Of Reed Diffusers, By Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Standard Reed Diffusers, Decorative Reed Diffusers, Reed Diffuser Refills

9.9. Global Home Fragrance Market, Sub-Segmentation Of Essential Oils, By Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Single Essential Oils, Essential Oil Blends, Organic Essential Oils

9.10. Global Home Fragrance Market, Sub-Segmentation Of Incense Sticks, By Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Traditional Incense Sticks, Cone Incense, Natural Or Organic Incense Options

10. Home Fragrance Market Regional And Country Analysis

10.1. Global Home Fragrance Market, Split By Region, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

10.2. Global Home Fragrance Market, Split By Country, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

11. Asia-Pacific Home Fragrance Market

11.1. Asia-Pacific Home Fragrance Market Overview

Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies

11.2. Asia-Pacific Home Fragrance Market, Segmentation By Product Type, Segmentation By Fragrances, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

12. China Home Fragrance Market

12.1. China Home Fragrance Market Overview

Country Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies

12.2. China Home Fragrance Market, Segmentation By Product Type, Segmentation By Fragrances, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

13. India Home Fragrance Market

13.1. India Home Fragrance Market, Segmentation By Product Type, Segmentation By Fragrances, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

14. Japan Home Fragrance Market

14.1. Japan Home Fragrance Market Overview

14.2. Japan Home Fragrance Market, Segmentation By Product Type, Segmentation By Fragrances, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

15. Australia Home Fragrance Market

15.1. Australia Home Fragrance Market, Segmentation By Product Type, Segmentation By Fragrances, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

16. Indonesia Home Fragrance Market

16.1. Indonesia Home Fragrance Market, Segmentation By Product Type, Segmentation By Fragrances, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

17. South Korea Home Fragrance Market

17.1. South Korea Home Fragrance Market Overview

17.2. South Korea Home Fragrance Market, Segmentation By Product Type, Segmentation By Fragrances, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

18. Taiwan Home Fragrance Market

18.1. Taiwan Home Fragrance Market Overview

18.2. Taiwan Home Fragrance Market, Segmentation By Product Type, Segmentation By Fragrances, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

19. South East Asia Home Fragrance Market

19.1. South East Asia Home Fragrance Market Overview

19.2. South East Asia Home Fragrance Market, Segmentation By Product Type, Segmentation By Fragrances, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

20. Western Europe Home Fragrance Market

20.1. Western Europe Home Fragrance Market Overview

20.2. Western Europe Home Fragrance Market, Segmentation By Product Type, Segmentation By Fragrances, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

21. UK Home Fragrance Market

21.1. UK Home Fragrance Market, Segmentation By Product Type, Segmentation By Fragrances, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

22. Germany Home Fragrance Market

22.1. Germany Home Fragrance Market, Segmentation By Product Type, Segmentation By Fragrances, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

23. France Home Fragrance Market

23.1. France Home Fragrance Market, Segmentation By Product Type, Segmentation By Fragrances, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

24. Italy Home Fragrance Market

24.1. Italy Home Fragrance Market, Segmentation By Product Type, Segmentation By Fragrances, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

25. Spain Home Fragrance Market

25.1. Spain Home Fragrance Market, Segmentation By Product Type, Segmentation By Fragrances, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

26. Eastern Europe Home Fragrance Market

26.1. Eastern Europe Home Fragrance Market Overview

26.2. Eastern Europe Home Fragrance Market, Segmentation By Product Type, Segmentation By Fragrances, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

27. Russia Home Fragrance Market

27.1. Russia Home Fragrance Market, Segmentation By Product Type, Segmentation By Fragrances, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

28. North America Home Fragrance Market

28.1. North America Home Fragrance Market Overview

28.2. North America Home Fragrance Market, Segmentation By Product Type, Segmentation By Fragrances, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

29. USA Home Fragrance Market

29.1. USA Home Fragrance Market Overview

29.2. USA Home Fragrance Market, Segmentation By Product Type, Segmentation By Fragrances, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

30. Canada Home Fragrance Market

30.1. Canada Home Fragrance Market Overview

30.2. Canada Home Fragrance Market, Segmentation By Product Type, Segmentation By Fragrances, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

31. South America Home Fragrance Market

31.1. South America Home Fragrance Market Overview

31.2. South America Home Fragrance Market, Segmentation By Product Type, Segmentation By Fragrances, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

32. Brazil Home Fragrance Market

32.1. Brazil Home Fragrance Market, Segmentation By Product Type, Segmentation By Fragrances, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

33. Middle East Home Fragrance Market

33.1. Middle East Home Fragrance Market Overview

33.2. Middle East Home Fragrance Market, Segmentation By Product Type, Segmentation By Fragrances, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

34. Africa Home Fragrance Market

34.1. Africa Home Fragrance Market Overview

34.2. Africa Home Fragrance Market, Segmentation By Product Type, Segmentation By Fragrances, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

35. Home Fragrance Market Regulatory and Investment Landscape

36. Home Fragrance Market Competitive Landscape And Company Profiles

36.1. Home Fragrance Market Competitive Landscape And Market Share 2024

36.1.1. Top 10 Companies (Ranked by revenue/share)

36.2. Home Fragrance Market - Company Scoring Matrix

36.2.1. Market Revenues

36.2.2. Product Innovation Score

36.2.3. Brand Recognition

36.3. Home Fragrance Market Company Profiles

36.3.1. Procter & Gamble Overview, Products and Services, Strategy and Financial Analysis

36.3.2. Minnesota Mining and Manufacturing Company Overview, Products and Services, Strategy and Financial Analysis

36.3.3. Henkel AG & Co. KGaA Overview, Products and Services, Strategy and Financial Analysis

36.3.4. Reckitt Benckiser Group PLC Overview, Products and Services, Strategy and Financial Analysis

36.3.5. S C Johnson & Son Inc Overview, Products and Services, Strategy and Financial Analysis

37. Home Fragrance Market Other Major And Innovative Companies

Newell Brands Inc, Bath & Body Works LLC, doTERRA International LLC, MINISO Co Ltd, The Yankee Candle Company Inc, Now Health Group Inc, Godrej and Boyce Mfg. Co. Ltd, Village Candle Inc, Airwick Inc, Scentair Technologies Inc, Esteban Paris Parfums, NEST Fragrances LLC, Ripple Fragrances Pvt. Ltd, Bridgewater Candle Company, Illume Inc

38. Global Home Fragrance Market Competitive Benchmarking And Dashboard

39. Key Mergers And Acquisitions In The Home Fragrance Market

40. Home Fragrance Market High Potential Countries, Segments and Strategies

40.1 Home Fragrance Market In 2030 - Countries Offering Most New Opportunities

40.2 Home Fragrance Market In 2030 - Segments Offering Most New Opportunities

40.3 Home Fragrance Market In 2030 - Growth Strategies

40.3.1 Market Trend Based Strategies

40.3.2 Competitor Strategies

41. Appendix

41.1. Abbreviations

41.2. Currencies

41.3. Historic And Forecast Inflation Rates

41.4. Research Inquiries

41.5. The Business Research Company

41.6. Copyright And Disclaimer

List Of Tables

Table 1: Global Home Fragrance Market, Overview Of Key Products - Product Examples

Table 2: Global Home Fragrance Market Attractiveness, Factor-Wise Evaluation

Table 3: Global Home Fragrance Market, Supply Chain Analysis

Table 4: Global Home Fragrance Market, Major Raw Material Providers

Table 5: Global Home Fragrance Market, Major Resource Providers

Table 6: Global Home Fragrance Market, Major Manufacturers (Suppliers)

Table 7: Global Home Fragrance Market, Major Distributors And Channel Partners

Table 8: Global Home Fragrance Market, Key Technologies & Future Trends

Table 9: Global Home Fragrance Market, Major Trends

Table 10: Global Home Fragrance Market, Major End Users

Table 11: Global Home Fragrance Market, PESTEL (Political, Economic, Social, Technology, Environmental and Legal) Analysis

Table 12: Global Home Fragrance Historic Market Growth, 2020-2025, $ Billion

Table 13: Global Home Fragrance Forecast Market Growth, 2025-2030F, 2035F, $ Billion

Table 14: Global Home Fragrance Market - TAM, US$ Billion, 2025

Table 15: Global Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 16: Global Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 17: Global Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 18: Global Home Fragrance Market, Segmentation By Form, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 19: Global Home Fragrance Market, Segmentation By End-User, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 20: Global Home Fragrance Market, Sub-Segmentation Of Candles, By Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 21: Global Home Fragrance Market, Sub-Segmentation Of Room Sprays, By Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 22: Global Home Fragrance Market, Sub-Segmentation Of Reed Diffusers, By Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 23: Global Home Fragrance Market, Sub-Segmentation Of Essential Oils, By Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 24: Global Home Fragrance Market, Sub-Segmentation Of Incense Sticks, By Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 25: Global Home Fragrance Market, Split By Region, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 26: Global Home Fragrance Market, Split By Country, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 27: Asia-Pacific, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 28: Asia-Pacific, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 29: Asia-Pacific, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 30: China, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 31: China, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 32: China, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 33: India, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 34: India, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 35: India, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 36: Japan, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 37: Japan, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 38: Japan, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 39: Australia, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 40: Australia, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 41: Australia, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 42: Indonesia, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 43: Indonesia, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 44: Indonesia, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 45: South Korea, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 46: South Korea, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 47: South Korea, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 48: Taiwan, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 49: Taiwan, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 50: Taiwan, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 51: South East Asia, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 52: South East Asia, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 53: South East Asia, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 54: Western Europe, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 55: Western Europe, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 56: Western Europe, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 57: UK, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 58: UK, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 59: UK, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 60: Germany, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 61: Germany, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 62: Germany, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 63: France, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 64: France, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 65: France, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 66: Italy, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 67: Italy, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 68: Italy, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 69: Spain, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 70: Spain, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 71: Spain, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 72: Eastern Europe, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 73: Eastern Europe, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 74: Eastern Europe, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 75: Russia, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 76: Russia, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 77: Russia, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 78: North America, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 79: North America, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 80: North America, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 81: USA, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 82: USA, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 83: USA, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 84: Canada, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 85: Canada, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 86: Canada, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 87: South America, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 88: South America, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 89: South America, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 90: Brazil, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 91: Brazil, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 92: Brazil, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 93: Middle East, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 94: Middle East, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 95: Middle East, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 96: Africa, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 97: Africa, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 98: Africa, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Table 99: Global Home Fragrance Key Competitor Estimated Market Shares, 2024, Percentage (%)

Table 100: Global Home Fragrance Market - Company Scoring Matrix

Table 101: Procter & Gamble Financial Performance

Table 102: Minnesota Mining and Manufacturing Company Financial Performance

Table 103: Henkel AG & Co. KGaA Financial Performance

Table 104: Reckitt Benckiser Group PLC Financial Performance

Table 105: S C Johnson & Son Inc Financial Performance

Table 106: Global Home Fragrance Market, Competitive Benchmarking (In USD Billions)

Table 107: Global Home Fragrance Market, Competitive Dashboard

Table 108: Global Home Fragrance Market Size Gain ($ Billion), 2025 – 2030 By Country

Table 109: Global, Home Fragrance Market Size Gain ($ Billion), Segmentation By Product Type, 2025 – 2030

Table 110: Global, Home Fragrance Market Size Gain ($ Billion), Segmentation By Fragrances, 2025 – 2030

Table 111: Global, Home Fragrance Market Size Gain ($ Billion), Segmentation By Distribution Channel, 2025 – 2030

List Of Figures

Figure 1: Global Home Fragrance Market, Overview Of Key Products - Product Examples

Figure 2: Global Home Fragrance Market Attractiveness, Factor-Wise Evaluation

Figure 3: Global Home Fragrance Market, Supply Chain Analysis

Figure 4: Global Home Fragrance Market, Major Raw Material Providers

Figure 5: Global Home Fragrance Market, Major Resource Providers

Figure 6: Global Home Fragrance Market, Major Manufacturers (Suppliers)

Figure 7: Global Home Fragrance Market, Major Distributors And Channel Partners

Figure 8: Global Home Fragrance Market, Key Technologies & Future Trends

Figure 9: Global Home Fragrance Market, Major Trends

Figure 10: Global Home Fragrance Market, Major End Users

Figure 11: Global Home Fragrance Market, PESTEL (Political, Economic, Social, Technology, Environmental and Legal) Analysis

Figure 12: Global Home Fragrance Historic Market Growth, 2020-2025, $ Billion

Figure 13: Global Home Fragrance Forecast Market Growth, 2025-2030F, 2035F, $ Billion

Figure 14: Global Home Fragrance Market - TAM, US$ Billion, 2025

Figure 15: Global Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 16: Global Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 17: Global Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 18: Global Home Fragrance Market, Segmentation By Form, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 19: Global Home Fragrance Market, Segmentation By End-User, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 20: Global Home Fragrance Market, Sub-Segmentation Of Candles, By Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 21: Global Home Fragrance Market, Sub-Segmentation Of Room Sprays, By Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 22: Global Home Fragrance Market, Sub-Segmentation Of Reed Diffusers, By Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 23: Global Home Fragrance Market, Sub-Segmentation Of Essential Oils, By Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 24: Global Home Fragrance Market, Sub-Segmentation Of Incense Sticks, By Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 25: Global Home Fragrance Market, Split By Region, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 26: Global Home Fragrance Market, Split By Country, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 27: Asia-Pacific, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 28: Asia-Pacific, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 29: Asia-Pacific, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 30: China, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 31: China, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 32: China, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 33: India, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 34: India, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 35: India, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 36: Japan, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 37: Japan, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 38: Japan, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 39: Australia, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 40: Australia, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 41: Australia, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 42: Indonesia, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 43: Indonesia, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 44: Indonesia, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 45: South Korea, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 46: South Korea, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 47: South Korea, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 48: Taiwan, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 49: Taiwan, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 50: Taiwan, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 51: South East Asia, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 52: South East Asia, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 53: South East Asia, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 54: Western Europe, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 55: Western Europe, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 56: Western Europe, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 57: UK, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 58: UK, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 59: UK, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 60: Germany, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 61: Germany, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 62: Germany, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 63: France, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 64: France, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 65: France, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 66: Italy, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 67: Italy, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 68: Italy, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 69: Spain, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 70: Spain, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 71: Spain, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 72: Eastern Europe, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 73: Eastern Europe, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 74: Eastern Europe, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 75: Russia, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 76: Russia, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 77: Russia, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 78: North America, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 79: North America, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 80: North America, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 81: USA, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 82: USA, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 83: USA, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 84: Canada, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 85: Canada, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 86: Canada, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 87: South America, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 88: South America, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 89: South America, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 90: Brazil, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 91: Brazil, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 92: Brazil, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 93: Middle East, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 94: Middle East, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 95: Middle East, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 96: Africa, Home Fragrance Market, Segmentation By Product Type, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 97: Africa, Home Fragrance Market, Segmentation By Fragrances, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 98: Africa, Home Fragrance Market, Segmentation By Distribution Channel, Historic and Forecast, 2020-2025, 2025-2030F, 2035F, $ Billion

Figure 99: Global Home Fragrance Key Competitor Estimated Market Shares, 2024, Percentage (%)

Figure 100: Global Home Fragrance Market - Company Scoring Matrix

Figure 101: Procter & Gamble Financial Performance

Figure 102: Minnesota Mining and Manufacturing Company Financial Performance

Figure 103: Henkel AG & Co. KGaA Financial Performance

Figure 104: Reckitt Benckiser Group PLC Financial Performance

Figure 105: S C Johnson & Son Inc Financial Performance

Figure 106: Global Home Fragrance Market, Competitive Benchmarking (In USD Billions)

Figure 107: Global Home Fragrance Market, Competitive Dashboard

Figure 108: Global Home Fragrance Market Size Gain ($ Billion), 2025 – 2030 By Country

Figure 109: Global, Home Fragrance Market Size Gain ($ Billion), Segmentation By Product Type, 2025 – 2030

Figure 110: Global, Home Fragrance Market Size Gain ($ Billion), Segmentation By Fragrances, 2025 – 2030

Figure 111: Global, Home Fragrance Market Size Gain ($ Billion), Segmentation By Distribution Channel, 2025 – 2030

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Frequently Asked Questions

What is the projected market size of the Home Fragrance market by 2030?

The Home Fragrance market was valued at $9.05 billion in 2025, increased to $9.05 billion in 2026, and is projected to reach $14.05 billion by 2030. request a sample here

What is the expected CAGR for the Home Fragrance market during the forecast period 2025 - 2030?

The expected CAGR for the Home Fragrance market during the forecast period 2025–2030 is 9.1%. request a sample here

What are the key factors driving the Home Fragrance market?

Major growth driver of the market includes: Rise Of E-Commerce Industry To Drive Market Growth in the Home Fragrance market. For further insights on this market, request a sample here

Which end-use segment are covered in the Home Fragrance market report?

The home fragrance market covered in this report is segmented –
1) By Product Type: Candles, Room Sprays, Reed Diffuser, Essential Oils, Incense Sticks
2) By Fragrances: Lemon, Lavender, Jasmine, Rose, Sandalwood, Vanilla, Other Fragrances
3) By Distribution Channel: Supermarkets And Hypermarkets, Online Stores, Other Distribution Channels
4) By Form: Liquid, Dry, Solid
5) By End-User: Home Care, Healthcare, Commercial, Other End-Users Subsegments:
1) By Candles: Scented Jar Candles, Scented Pillar Candles, Scented Tealight Candles, Scented Votive Candles, Decorative Scented Candles, Luxury or Premium Scented Candles
2) By Room Sprays: Air Fresheners, Fabric Sprays, Odor Eliminators, Essential Oil Sprays
3) By Reed Diffusers: Standard Reed Diffusers, Decorative Reed Diffusers, Reed Diffuser Refills
4) By Essential Oils: Single Essential Oils, Essential Oil Blends, Organic Essential Oils
5) By Incense Sticks: Traditional Incense Sticks, Cone Incense, Natural Or Organic Incense Options request a sample here

What is the anticipated growth trend for the Home Fragrance market?

Major trend in this market includes: Product Innovations Transforming The Home Fragrance Market For further insights on this market, request a sample here.

Who are the key players in the Home Fragrance market?

Major companies operating in the Home Fragrance market are Major companies operating in the home fragrance market are Procter & Gamble, Minnesota Mining and Manufacturing Company, Henkel AG & Co. KGaA, Reckitt Benckiser Group PLC, S C Johnson & Son Inc, Newell Brands Inc, Bath & Body Works LLC, dōTERRA International LLC, MINISO Co Ltd, The Yankee Candle Company Inc, Now Health Group Inc, Godrej and Boyce Mfg. Co. Ltd, Village Candle Inc, Airwick Inc, Scentair Technologies Inc, Esteban Paris Parfums, NEST Fragrances LLC, Ripple Fragrances Pvt. Ltd, Bridgewater Candle Company, Illume Inc, Seda France Inc, Bougie et Senteur, Korona Candles S.A, Copenhagen Candle Company, Puzhen Life Co. Ltd request a sample here.

Which region has the most growth potential in the Home Fragrance market?

Western Europe was the largest region in the home fragrance market in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the home fragrance market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa request a sample here.